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More about the Book

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Like No Other Store... The Bloomingdale's Legend and the Revolution in American Marketing

Publisher : Times Books

Quality : Used - Very Good  

Pages : 430

Format: Paperback

Category : Management - Corporate Biography

Goodreads Rating : 3.8/5

New Book List Price: 1500.00

Used Book Price : Rs.299

You Save: Rs.1201

Book Summary

Bloomingdale's has been the most celebrated store in the world--and its style has been copied throughout the world. As Bloomingdale's chairman for nearly 20 years, Traub played an essential role in this success. Here he tells the story of how the art of selling moved into the modern world--and how Bloomingdale's became a mecca of high style.